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Business Research Methods

 Emma Bell , Alan Bryman , Bill Harley (Author)

  • Publisher: Oxford University Press
  • 688 Page / Published 2019-02-06
  • Category: ELT , Business English & ESP
  • ISBN: 9780198809876
  • Language: English
  • Format: PB
  • CD/DVD:
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 Emma Bell

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Business Research Methods is the complete introduction to doing business research and is an ideal guide for students embarking on a research project. Developed specifically with business and management students in mind, this textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice through 'Tips and skills' boxes. In addition to a broad range of relevant examples, the book features a substantial discussion of ethics, and a strong emphasis on the most frequent challenges faced by students, such as choosing a research question, planning a project, and writing it up.